joe called

You’re being interviewed on television, or on the radio, or while creating a video. The interviewer politely says to you: “Thank you for jo...

Copywriting is a great profession. Every day I get to learn and write about new companies, new industries, new products, and new services....

Some of these great tag lines are current. Some are classics. All the great tag lines and brands below are trademarks or registered tra...

There are many ways to receive and consume media these days. But here’s a toast to radio. May it never, ever go away. Why? Because radio i...

If you're a confident person , you'll likely be a confident writer. Or artist. Or musician. Or designer. But how can a creative pers...

People often complain about the number of emails they receive. Since I have a home-based copywriting business, I get a decent amount -- busi...

Been networking lately? Of course you have. Almost everyone is doing it, whether to seek new business, find a new job, or for many other rea...